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Marcos is a Product Designer at Quipu. This function requires taking important decisions before tackling the visual part of new features. The multi-step process consists of structuring and simplifying the product, talking about it with the potential users and, finally, making it look good.

Recently, Marcos became Project Manager, on top of his design work. He is in charge of coordinating a brand-new key feature in Quipu, the All-In-One project. This challenge allows for cross-functional cooperation between the different teams in the startup.

The multi-step journey of a Product Designer

According to Marcos, it is very difficult to fully describe what his job consists of. People usually think the design is just about making things pretty. But this part is just the final step of a long journey.

“To create a beautiful thing, there are a 1000 decisions to think about.”

Structure

First of all, the product designer needs to fully understand the goal of a particular project. It is important to investigate what the users are expected to accomplish with the product to make all the structural and functional decisions. To meet the users’ expectations, he needs to take into account what they want to achieve and how to interact with them.

“These decisions are more about “How does it work?” and not “How does it look?”

Simplify

Secondly, once the structure is established, it is time to make it clear and easy for users. This means structuring the information and interactions, and deciding what is going to be shown on particular pages.

“If you make the right choices, your visual design is gonna be easy. Because in the end, the simplest things are usually the prettiest.”

Communicate

Thirdly, it is important to focus on the language. The design is not just about layout, it is also about content and exchange of information, this is why the product designer needs to figure out how to talk to the users.

“If you have a beautiful design but the wrong words, it will confuse the user.”

Make it pretty

Once these steps are covered, the product designer can tackle the visual part. Visual design and launching things are the moments Marcos enjoys the most. Once all top decisions are made, it is time to make it look beautiful.

“I enjoy it the most, it is more relaxing and visual. We all worked together, we like this, let’s make it beautiful.”

Successful cross-department communication with the engineers

Marcos is working with the engineering team every day to anticipate potential issues in his design work. The engineers see the whole process and investigate if it is possible with the technology they have. If it is not, Marcos can see the limitations before finishing the design thanks to this real-time feedback. This collaboration allows him to have more control and visibility.

Marcos’ everyday life at Quipu

What Marcos likes the most about his job is the team he is working with every day. According to him, they are really fun to work with, and they are committed to move fast and don’t waste time. They focus on things that are going to impact consumers and the business. Want to get to know the team better? Meet Judith and Ana!

These are the things that Marcos likes about working in a startup: the team can move faster. He also likes the fact that you have more control of the project, more freedom and more impact on the organization, the product and the decisions that are made. This is the reason why Marcos has always worked for a startup, including one located in Silicon Valley. Discover his journey from Spain to Silicon Valley in our podcast.

“In Quipu, your opinion is one out of 20. In a company of 3000 employees, your opinion is one out of 3000. Here, even if you don’t end up with what you wanted to do, you have been heard, your opinion has been considered.”

All-in-One Project Management

The new “All-in-one” product allows a new structure in Quipu which aims to create cross-functional teams with employees from each department. Therefore, each team can benefit from the talent of Design, Sales, Engineering, Success, etc. In the past, it felt that the team was fractionated, there was a lack of information between each department. This multifunctional team structure has worked really well, allowing employees to see the bigger picture by taking into account every perspective.

Marcos started experiencing the function of a Project Manager with this new project. For this to be a success, Quipu needed people to lead those multi-functional teams. Today, on top of his design function, Marcos has the responsibility of coordinating all the people in the team. For him, this means listening to everyone and trying to find out what the best solutions are.

The launching of this project is one of his best memories in Quipu. This is a complete change of the business model Quipu has had for the last 4 years. It was a very important moment because they worked a lot together.

“It felt like a real team effort, it feels great to have built something together.”

Another good memory he has in Quipu is the Oscar Party, that he helped prepare and presented. That night, he won the Oscar of “the most stylish person of the office”.

To sum up, Marcos chose the three following words to best describe Quipu: Young, Committed, and Brave.

If these 3 words match your job expectations, join our team!

 

 

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W.

WHY YOU SHOULD CONSIDER A COWORKING SPACE FOR YOUR STARTUP

Your home office or a coffee shop won’t be enough!

Yes, we all know the tale about the guy who starts a small company in their garage or basement, has a brilliant idea and becomes the next Steve Jobs. It’s true, most successes have very humble beginnings. It’s also true that not all garage or basements are going to magically get you a successful business. They might work in the very (veeeery) early stages of your startup, but you can’t always meet a client at coffee shops, not to say your basement. 

A great, if not the best, solution is to find a coworking space. Coworking spaces have become very popular all over the world, either for freelancers or entrepreneurs and startups. 

Coworking spaces are not just big rooms with desks and chairs with high-speed wifi. The areas are made to be exciting places to work and improve your productivity.

As a startup, you need to find resources fast and affordably. More importantly, you’ll need motivation. This is why you should consider a coworking space. 

Here are some basic but amazing benefits from coworking spaces:

Community

Joining a coworking means joining a community.  Being surrounded by other entrepreneurs, freelancers and talented independent people is without doubt a one of the best features of a coworking.

Motivation is key when starting a new project and trying to develop your own business. The road will get though and you’ll appreciate other entrepreneurs’ vision and support! Other workers’ feedback can be very useful to improve your service/product before trying to sell it to the world. 

Networking, networking and…networking!

As a startup, you’ll be looking for networking opportunities. Most coworkings host professionals from different kind of industries, which can open up many doors for you and your business. Not all coworking spaces are about networking, some of them prefer to have a quiet individual work environment, so as a startup you have to make sure to choose a coworking with networking opportunities.

At Itnig, for example, we love to share ideas and support other entrepreneurs. Don’t be shy, some of the other coworking tenants can bring great business opportunities, or even become new clients (and friends)! 

Budgetfriendly

As entrepreneurs (or people for that matter) it’s very important to understand the importance of money, more specifically: budget. Tight budgets call for smart spending. Coworkings are usually budget friendly, most of them offer different membership options depending on your startup’s needs and budget.

Amenities 

A coworking provides you with everything needed to be as productive as possible. High speed internet connection, printers, conference rooms and COFFEE. Some coworkings even plan afterwork activities and events to make it all more fun! As a startup, a coworking space is your best chance at having all the basic amenities but also the fun ones, like a ping pong table or a nice chill out terrace. 

Happy clients

As you grow and have more clients, it can get messy if you keep meeting them in coffee shops. Coworking spaces offer office services such as conference rooms. That way your meetings will be more professional and comfortable for everyone. 

Barcelona is a city full of coworkings of every kind! Our Itnig community keeps growing, we now have up to 20 startups such as Andjoy, Classlife, Factorial and Freeverse, all under the same roof. We have afterwork activities and we also plan different kinds of events open to anyone interested in marketing, tech stuff, entrepreneurship and design. Our space is about 2.100m2 with up to 800m2 of conference rooms, events space, ping pong and fun activities. 

There’s also  wifi, endless coffee and talented people. Join us!