itnig

Create engagement with the consumer through qualified communication

Ana is Account Executive in the Success department of Quipu. It means that her principal function is to be in contact with consumers, namely the bookkeepers, in order to reach their demands and expectations regarding the service Quipu offers. Ana gives them the necessary tools to cover all their needs and solve their problems. For example, if a client has the opportunity to improve his use of the software, but isn’t aware of it, Ana is responsible to help him make the most out of Quipu. Her final goal is to generate engagement with clients to establish a long term relationship.

A different communication for a different function

If today Ana is in the Success department, she has experienced another function in the Sales department. Ana used to be Inside Sales Manager which requires a different type of communication. Indeed she was the first contact with the client, who doesn’t know Quipu and has never heard about its service. In this function, it is important to introduce Quipu to the clients and to show him what the software can bring to his business in order to close the deal. The aim of the Sales department is to acquire new clients by showing them how Quipu can facilitate their daily life and improve their decision-making thanks to real-time data. Once the account is closed, Sales passes the torch to Success. In the Success department, the communication with the clients is all about creating engagement and long term relationships. These two departments require different approaches. In Sales, you need to be “straight to the point” and audacious. You have to detect problems and opportunities quickly to be able to anticipate. However, in Success, you have more time to care about the client, to get to know him better, and to create and maintain the relationship. Ana experienced both departments and succeeded in adapting her communication to understand his clients better.

An ambitious start in Quipu, which ended up in great memories

When Ana arrived in Quipu 10 months ago, at that moment there were only few people in the Sales department. They had to create a new sales department, which is very ambitious. Indeed, it requires establishing new relationships with your colleagues and figuring out how to create, work and collaborate with them effectively. Thanks to synergies and shared skills, this was a success. And this sales project, even though how complicated it was, was the best part for Ana.

An environment allowing relationships, experience, learning and changes

What Ana likes the most in her job are the people and the environment she’s working in every day. Firstly, “the people in Quipu are amazing, you can have nice relationships with them”. Secondly, the environment allows employees to acquire a lot of experience. “In Quipu, you need to be able to adapt yourself, you need a lot of capacity of transformation and capacity to learn because the every day life and the working environment is quite fast”. This allowed Ana and her colleagues to learn more by moving on function rapidly. What Ana likes about this, is the capacity and the possibility they have to see the company as a whole. Indeed, thanks to these changes and flexibility, they have a full understanding of Quipu, its whole strategy and how the business works.

An impactful work, with the help of the colleagues

Ana’s best memories in Quipu are the important sales closed by her and her team. It is always a nice moment because she sees how happy people are. For every new client, Ana or one of her colleagues rings the bell to announce the good news to the colleagues. This is a tradition here in Quipu.

Every month, her department has a different objective. They work individually in order to achieve this common goal. If one of them has any problem or any doubt, they help each other out to solve it. Among the several life experiences Ana had in Quipu, the best one she had was the biggest account she closed, two months ago. She had been dealing with it for six months, and this was very important for her. Once it was done, she felt so happy and proud of herself and her team, which supported and helped her a lot during these 6 months to achieve this goal. What Ana likes the most in her job, is when she makes efforts real and possible. After trying different strategies to sell the product, it is always a pleasure to see they find the right solution which actually brings concrete results, such as closing an account.

Willing to experience the same career path ? Check our job offers here !

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E.

Essential Podcasts for Entrepreneurs & Tech Lovers

Podcasts are a great way to discover new subjects and new people. Whether you are a tech lover or an entrepreneur, bellow you will discover podcasts for entrepreneurs you should – without a doubt – listen to. 

Itnig Podcast with César Migueláñez, Bernat Farrero and Carlos Pierre
Itnig Podcast with César Migueláñez, Bernat Farrero and Carlos Pierre

« Masters of Scale » 

with Reid Hoffman

The host: Reid Hoffman decides to turn to the corporate world instead of pursuing a university carrier. He worked for Apple, Fujitsu for then starting his own business: SocialNet and left it in 2000 to join Confinity. Confinity gives life to Paypal after fusionning. Finally, in 2003, Hoffman co-founds LinkedIn. He is Master of Scale’s host. 

About: The podcast welcomes some of the greatest entrepreneurs. You will discover throughout the talk how they managed to take their companies from 0 to a lot of zeros. You can listen to Masters of Scale’s special guests like Mark Zuckerberg (Facebook), Selina Tobaccowalla (Evite), Brian Chesky (Airbnb) or Nancy Lublin (Crisis Text Line). Must-hear: one of the top tech podcasts for entrepreneurs.

Listen to the podcast: On their website, Apple Podcasts, Spotify and Youtube

The Team: Reid Hoffman, June Cohen, Deron Triff and Jai Punjabi

« Rocket » 

with Christina Warren, Simone de Rochefort and Brianna Wu

The hosts: Christina Warren started as a Freelance Writer. Then, she worked at Mashable as a Senior Tech Analyst and Tech Correspondent and ended the journey at Microsoft as a Senior Cloud Developer Advocate. About Simone de Rochefort, she is  Senior Video Producer and co-host of The Polygon Show. Brianna Wu founded her first startup at the age of 19, Giant Spacekat. She was Head of Development at the time. She is now running for US Congress. 

About: In this podcast, you will discover three passionate women and their “geek conversation” as they like to call it.  No guest speakers, but you will be able to listen to a panel of tech subjects from Apple to Comics, you will not be disappointed. 

Listen to the podcast: On their website, Apple Podcasts, Overcast, Pocket Casts, Spotify and Castro

« This week in Startups »

with Jason Calacanis

The host: Jason Calacanis starts as an internet industry journalist in New-York. In 2003, he co-founded Weblogs, Inc and then a few years later he joined Sequoia Capital, launched the web directory Mahalo. He also founded ThisWeekIn.com. Furthermore, he created This Week in Startups podcast and a startup named Inside.com. Finally, he was part of the creation of the Sydney Launch Festival. 

About: Either you are looking to start your own company, or you are a successful entrepreneur, or you just love technology, this podcast will give you a peek to the entrepreneurship world. You will hear stories of all kinds! On his website, you will also find his events and some research on transportation, healthcare and more. This is one is part of the tech podcasts for entrepreneurs not to be missed.

Listen to the podcast: Apple Podcasts, Youtube, SoundCloud and RSS Feed

You can also subscribe to their newsletter in order to receive episodes directly. 

The Team: Jason Calacanis, Jacqui Deegan, and Tony Agapiou

« Recode / Decode » 

with Kara Swisher

The host: Kara Swisher is an American journalist specialized in the technology industry. She first started to work for an alternative newspaper in Washington for then working for the Washington Post. She wrote articles for the Wall Street Journal and New York Times and wrote her own books. Finally, in 2014, she created Recode, a website dedicated to the latest technology news. In 2015, she initiates Recode Decode. 

About: The weekly podcast welcomes tech experts and great entrepreneurs. They review how they got there, what’s on their mind about the current industry and what they would improve or create. Her recent guests were Elon Musk (Tesla CEO), former Secretary of State Hillary Clinton and Mark Zuckerberg. 

Listen to the podcast: Apple Podcasts, Google Podcasts, Spotify, Stitcher, and TuneIn

« K Fund PodKast »

with Jaime Novoa

The host: Jaime Novoa’s background is quite diverse. He is a writer and an investor, but he also worked in data analysis and social media analysis. In 2014, he founded Novobrief, a newsletter for startups. Then, in 2016, he becomes an investor at K Fund and he founds, in 2019, Dealflow, a weekly tech newsletter. 

About: The podcast discusses startups, entrepreneurs and Venture Capital. You will discover enterprises and their story. From data science, unicorns or digital platforms, you sure will find more than one interesting podcast. 

Listen to the podcast: On their website and Soundcloud

« Clockwise »

with Dan Moren and Mikah Sargent

The hosts: Dan Moren is an active author and writer as well as podcaster. He was a Senior Editor at Macworld. Today, he hosts two podcast shows: Clockwise and The Rebound. As for Mikah Sargent, he started as a Website Designer and Developer for then switching as a Senior Editor at Newsy. He now hosts few podcasts such as Clockwise on Replay FM or on TWiT.tv. 

About: The weekly podcast discusses technology and welcomes each time 2 special guests. For 30 minutes, they address 4 topics where all four speakers get to elaborate on the matter, highlight the issues and expose their thoughts. 

Listen to the podcast: On their website, Apple Podcasts, Overcast, Pocket Casts, Spotify and Castro

« Itnig Podcast»

with Bernat Farrero

The host: Bernat Farrero starts his career as a Developer. In 2009, he founded Itnig, a startup ecosystem that organizes entrepreneurship events. They also have a coworking for startups, a podcast and a fund for early-stage projects. Furthermore, he is a Founder of Factorial, Quipu and Camaloon. He is also a Board Member of Playfullbet, GymForLess and Parkimeter. Finally, he hosts Itnig’s weekly Podcast. 

About: The podcast welcomes every week a new guest. If you wish to learn from successful entrepreneurs, you are on the right platform. The discussions turn around Technology and its industry. You will come across guests like Carlos Pierre (Badi), Vincent Rosso (BlaBlaCar) or Oscar Pierre (Glovo).

Listen to the podcast: Youtube, Spotify, Apple Podcasts, Ivoox, and Google Podcasts

You can subscribe to their newsletter if you want to receive the podcast’s link every Monday. 

Whether you are at an early stage of your project, an investor or you are just curious, these podcasts for entrepreneurs give you the opportunity to be updated on tech and business news. Also, you get to learn from successful international entrepreneurs, which can definitely be very useful for your business.