Co-founders of Factorial Pau Ramon Revilla (CTO) and Jordi Romero (CEO).

There’s a new startup in town, and we’re lucky to say it’s an itnig company.

Factorial wants to make the HR role both easier and less time consuming through their cloud-based HR platform.

Factorial has already started on-boarding several Barcelona companies to their platform.

Many small and medium businesses don’t have a budget for a full-time HR person, so managing employees, their contracts, pay slips, time off, benefits, insurance and much more, is left to the CEO, the office manager or someone else.

All of these tasks, and more, are automated through Factorial, explains CTO and co-founder Pau Ramon Revilla.

Our customer interviews shows that HR managers use 80 percent of their time on cumbersome chores, and only 20 percent on building culture and boosting productivity. We want to flip those numbers.

Bringing the Zenefits model to Europe (and the world..)

Even though there’s several HR management platforms in Europe, they are not designed for the needs of small and medium businesses (payroll, benefits, time-management, etc.) that Factorial offers, says CEO and co-founder Jordi Romero:

The initial seed idea was to bring the Zenefits model to Europe.

Zenefits was born from newly introduced regulations that forced American companies to provide certain benefits for their employees, but European markets work very differently, and this is where Factorial comes in. They’re currently exploring what to offer in the different markets, and they’ll start in a few European countries, according to CEO Romero.

Usually all companies reinvent their own way of dealing with HR processes, using forms and excel sheets, which is very time consuming. We’ll change that.

Moving fast

Only three months ago Jordi and Pau didn’t have a product, but they’ve been building non-stop and have recently started on-boarding companies into their platform, according to CTO Ramon:

We’re testing what’s basically our MVP with 5–6 companies in Barcelona now, and so far the feedback has been good.

They’re currently raising their first round of funding, and will be using the next 6 months to build an international product, and then establish partnerships for benefits around Europe.

“The initial seed idea was to bring the Zenefits model to Europe” — Jordi Romero

Both Romero and Ramon are coming from executive positions in SaaS company Redbooth, where they worked as VP of business development and CTO.

We’re bringing a lot of valuable knowledge and experience from Redbooth on how to run a SaaS company, the metrics, how to convert users in to actual customers, and much more.

Targeting startups

Factorial is meant for all small and medium businesses, but the first months their targeting startups, says CEO and co-founder Romero.

The co-founders in talks with the itnig design and business development team.

Tech startups usually have higher salaries, and are more creative in ways to compensate their employees. At the same time, they’re often very depending on efficiency and productivity, so it’s a very good fit for Factorial.

Factorial is one of six companies currently being built in itnig’s venture builder in Poble Nou, and all the other startups in the ecosystem are using Factorial.

Now the race to build a great team has begun, says Ramon:

We’re looking for great developers to help us build Factorial. As the CTO of Redbooth I’ve learned a lot about how to grow a team, create a good culture and to foster productivity and creativity. I’m looking forward to applying this knowledge in Factorial.


This post was written by Sindre Hopland, media manager at itnig.


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T.

The story of Nitya’s vocation and dedication for Sales

A Sales profile detected in the Administration department

 

Nitya, Sales Manager in Quipu, has more than 20 years of experience in Sales. She started working very young, as she wanted to be independent as soon as possible. Thanks to her parents, both entrepreneurs, she started doing some administration and accounting very young, helping them in their daily tasks.

But her vocation for Sales was actually born a few years later, while she was working in a real estate agency. Although she was in charge of the administration, she succeeded in selling flats to the clients. This is the reason why she was offered a position in the Sales area in order to benefit from this potential. And here started her career in Sales.

Nitya’s passion for Sales

Today, Nitya has a passion for Sales. She likes being in contact with the clients since the beginning in order to create trust, listening to them and empathizing with them. For Nitya, it is important to understand the clients’ needs to know how to help them using the product she sells. Because if a client does not have the specific needs to be fulfilled by the service offered, they won’t buy it. A seller has to know what he is selling to know who and how he can help, because this is the final satisfaction: closing a deal by helping a client in his business.

A lonely but experienced start in Quipu which led to a team management

Nitya had the opportunity to develop her career in Sales in different firms. This is how Nitya arrived in Quipu with more than 20 years of her professional life dedicated to Sales in SMEs, more precisely in the area of technology and B2B software.

When Nitya started in Quipu, two years ago, she was alone in the Sales department. She was in charge of all the SDR part (Sales Development Representative), she was finding and generating leads, obtaining visits, doing demos of the product, as well as all the follow-up part until closing the sale. Later, people started joining the team as the startup was growing. Today, Nitya is our Sales Manager and she is in charge of the team capturing new firms as potential clients.

Nitya’s definition of the perfect Sales profile

To be able to sell a product to the clients, it is important to have a particular profile. Nitya explained to us what are the most important characteristics according to her to be a perfect salesperson.  

The Sales profile is extroverted and curious. Someone cheeky and shameless who is not embarrassed to ask lots of questions and able to entertain the relationship with the clients through a follow-up. A good salesperson also needs to be able to control their frustration so that if you don’t sell you are not discouraged.

Then, it is important to be flexible and to be able to adapt yourself. However, being able to express yourself and to share your opinion is also important. It is crucial to be able to learn and unlearn, and these are two things totally different according to Nitya. Every person can learn from anyone : juniors, seniors, interns and colleagues from any department.

“There are some things that look good to me, but maybe they aren’t. Sometimes there are new things better than the old ones, and we need to be able to change.”

 

Her daily life in Quipu

Once the acquisition team found people with the needs we cover or people who are looking for our services, these potential clients go to the Sales Team, and a Sales Development Representative listens to them and tries to get to know their business and needs. The aim is to teach them how the software works.

 

Nitya has lots of memories in Quipu. One of her best memories, although, is her first sale. Every time they close a sale, they celebrate it and communicate it to the others by ringing the bell. This is such a satisfaction for her because the whole firm learns of the good news and applause fills the room. She also remembers the first time she called the clients to talk with them about the product, her first demo, etc. Although it was a lot of pressure, it is now a good memory for her.

“In a startup, you have plenty of memories, and they are really good.

This is not a monotonous job, you are in contact with all the teams of the startups.

Things happen every day, this is nothing boring.”

 

As a Sales Manager, Nitya has to make sure the whole Sales Team has all the tools needed to develop the business. Everything needs to be 100% clear so the Sales Team can work. They need to know the pitch to tell to the clients, theirs needs, etc. Individually, they try to achieve common goals.

When Nitya was asked to describe Quipu in three words, she answered that, above all, “eQuipu” is the most important for her.

 

“I could say words like technology, simplifying, etc. But these words you can also find them in many other firms. For me the most important in eQuipu is the energy, vitality, movement, connection, etc.”

 

If you are eager to develop your career in the Sales department of a growing startup and to join this Sales Team which is facing new challenges every day, apply here!