Smart parking is one of the easiest ways humans can make cities more sustainable.

The term smart city has become quite popular the last years. The expression indicates an urban area that, thanks to the use of advanced technology, isable to deal with a wide range of the citizen problems and needs in an innovative way. The purpose is to improve radically the quality of life, opportunity, health, social and economic development of the city.

However, a smart city is more than a digital or technologically advanced place. According to a group of researchers of the Vienna University of Technologies, the essence of a smart city is defined by six parameters: Smart Economy, Smart Mobility, Smart Environment, Smart People, Smart Living and Smart Governance.

Parking smart

One of the main problems for all big cities, and that touch on several of the six “smart parameters” are the lack of parking lots. Often, the public car parks built by the authorities, are not able to comply with the real needs of a city, defacing the landscape, with insufficient functional results.

That’s why different ventures have been launched the last years to reduce traffic and pollution in cities and make public transportation cheaper. For example, booking a parking spot online, allows you to avoid unnecessary queues, which again causes less pollution.

Parking is a central point of a Smart City, because a smart city informs people about available staging points in real time and enables them to build the best accessibility path with buses, trams, bikes or scooters, pedestrian areas, car sharing, taxis.

And to make the parking experience both more seamless and smarter, it’s also vital to allow people to pay for the parking service through their connected devices.

Even though the government or local authorities are the biggest owner of parking spots in most cities, they lack the flexibility to make concrete choices, investments in technology (for example for geo-referencing all the road staging points and therefore the possibility of informing on availability), but also directing and integration capacities whenever they are needed. This needs to be handled by a private company to work properly.

Not convinced?

That smart parking saves people a lot of time, instead of looking for a free parking spot, is alone extremely beneficial for society, making it much more efficient.

But if you’re not convinced by the arguments presented already, there are countless others showing how beneficial smart parking actually is for the cities of the future:

  • In the long run it would be possible to offer incentives to motorists for parking in low-demand areas to reduce congestion in areas with a lot of activity.
  • Set higher prices on blocks with low turnover and reduce prices in nearby areas with little or no parking activity.
  • Increase parking pricing during peak hours of the day and reduce it during off-peak hours to encourage drivers to run errands within off-peak hours.
  • Smart parking lets drivers reduce stress (according to a 2015 study)

50.000 cars

Parkimeter, a Barcelona grown startup, have since 2013 parked over 50.000 cars, becoming a leader in the booking market for parkings in Barcelona and Spain.

“How parking has been changed through technology, is similar to how the travel sector was disrupted 15 years ago,” explains co-founder of Parkimeter Jordi Badal.

There is hundred of choices for people choosing to park smart in Barcelona.

Our app allows users (local private, professionals and tourists) to find available parking spots, to choose (and pay for) the most convenient parking spot for them and determine the shortest route to get there. In other words, it’s a way to connect users with parking spaces and payment services thanks to modern mobile technology.

Climate changes, a fast growing urban population, limited energy and water resources, economic and technological changes are just some of the challenges cities have faced the last decades. Smarter parking solutions will not solve all these issues, but it’s an easy way to start, and a way all of us can contribute.

After all, the goal of smart cities are to address these challenges, big and small, and exploit the opportunities offered by these changes, and try to create new projects and services to improve quality of life, respecting the environment and future generations.

………………………….

This post was written by Braggion Martina at itnig startup Parkimeter.

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E.

Essential Podcasts for Entrepreneurs & Tech Lovers

Podcasts are a great way to discover new subjects and new people. Whether you are a tech lover or an entrepreneur, bellow you will discover podcasts for entrepreneurs you should – without a doubt – listen to. 

Itnig Podcast with César Migueláñez, Bernat Farrero and Carlos Pierre
Itnig Podcast with César Migueláñez, Bernat Farrero and Carlos Pierre

« Masters of Scale » 

with Reid Hoffman

The host: Reid Hoffman decides to turn to the corporate world instead of pursuing a university carrier. He worked for Apple, Fujitsu for then starting his own business: SocialNet and left it in 2000 to join Confinity. Confinity gives life to Paypal after fusionning. Finally, in 2003, Hoffman co-founds LinkedIn. He is Master of Scale’s host. 

About: The podcast welcomes some of the greatest entrepreneurs. You will discover throughout the talk how they managed to take their companies from 0 to a lot of zeros. You can listen to Masters of Scale’s special guests like Mark Zuckerberg (Facebook), Selina Tobaccowalla (Evite), Brian Chesky (Airbnb) or Nancy Lublin (Crisis Text Line). Must-hear: one of the top tech podcasts for entrepreneurs.

Listen to the podcast: On their website, Apple Podcasts, Spotify and Youtube

The Team: Reid Hoffman, June Cohen, Deron Triff and Jai Punjabi

« Rocket » 

with Christina Warren, Simone de Rochefort and Brianna Wu

The hosts: Christina Warren started as a Freelance Writer. Then, she worked at Mashable as a Senior Tech Analyst and Tech Correspondent and ended the journey at Microsoft as a Senior Cloud Developer Advocate. About Simone de Rochefort, she is  Senior Video Producer and co-host of The Polygon Show. Brianna Wu founded her first startup at the age of 19, Giant Spacekat. She was Head of Development at the time. She is now running for US Congress. 

About: In this podcast, you will discover three passionate women and their “geek conversation” as they like to call it.  No guest speakers, but you will be able to listen to a panel of tech subjects from Apple to Comics, you will not be disappointed. 

Listen to the podcast: On their website, Apple Podcasts, Overcast, Pocket Casts, Spotify and Castro

« This week in Startups »

with Jason Calacanis

The host: Jason Calacanis starts as an internet industry journalist in New-York. In 2003, he co-founded Weblogs, Inc and then a few years later he joined Sequoia Capital, launched the web directory Mahalo. He also founded ThisWeekIn.com. Furthermore, he created This Week in Startups podcast and a startup named Inside.com. Finally, he was part of the creation of the Sydney Launch Festival. 

About: Either you are looking to start your own company, or you are a successful entrepreneur, or you just love technology, this podcast will give you a peek to the entrepreneurship world. You will hear stories of all kinds! On his website, you will also find his events and some research on transportation, healthcare and more. This is one is part of the tech podcasts for entrepreneurs not to be missed.

Listen to the podcast: Apple Podcasts, Youtube, SoundCloud and RSS Feed

You can also subscribe to their newsletter in order to receive episodes directly. 

The Team: Jason Calacanis, Jacqui Deegan, and Tony Agapiou

« Recode / Decode » 

with Kara Swisher

The host: Kara Swisher is an American journalist specialized in the technology industry. She first started to work for an alternative newspaper in Washington for then working for the Washington Post. She wrote articles for the Wall Street Journal and New York Times and wrote her own books. Finally, in 2014, she created Recode, a website dedicated to the latest technology news. In 2015, she initiates Recode Decode. 

About: The weekly podcast welcomes tech experts and great entrepreneurs. They review how they got there, what’s on their mind about the current industry and what they would improve or create. Her recent guests were Elon Musk (Tesla CEO), former Secretary of State Hillary Clinton and Mark Zuckerberg. 

Listen to the podcast: Apple Podcasts, Google Podcasts, Spotify, Stitcher, and TuneIn

« K Fund PodKast »

with Jaime Novoa

The host: Jaime Novoa’s background is quite diverse. He is a writer and an investor, but he also worked in data analysis and social media analysis. In 2014, he founded Novobrief, a newsletter for startups. Then, in 2016, he becomes an investor at K Fund and he founds, in 2019, Dealflow, a weekly tech newsletter. 

About: The podcast discusses startups, entrepreneurs and Venture Capital. You will discover enterprises and their story. From data science, unicorns or digital platforms, you sure will find more than one interesting podcast. 

Listen to the podcast: On their website and Soundcloud

« Clockwise »

with Dan Moren and Mikah Sargent

The hosts: Dan Moren is an active author and writer as well as podcaster. He was a Senior Editor at Macworld. Today, he hosts two podcast shows: Clockwise and The Rebound. As for Mikah Sargent, he started as a Website Designer and Developer for then switching as a Senior Editor at Newsy. He now hosts few podcasts such as Clockwise on Replay FM or on TWiT.tv. 

About: The weekly podcast discusses technology and welcomes each time 2 special guests. For 30 minutes, they address 4 topics where all four speakers get to elaborate on the matter, highlight the issues and expose their thoughts. 

Listen to the podcast: On their website, Apple Podcasts, Overcast, Pocket Casts, Spotify and Castro

« Itnig Podcast»

with Bernat Farrero

The host: Bernat Farrero starts his career as a Developer. In 2009, he founded Itnig, a startup ecosystem that organizes entrepreneurship events. They also have a coworking for startups, a podcast and a fund for early-stage projects. Furthermore, he is a Founder of Factorial, Quipu and Camaloon. He is also a Board Member of Playfullbet, GymForLess and Parkimeter. Finally, he hosts Itnig’s weekly Podcast. 

About: The podcast welcomes every week a new guest. If you wish to learn from successful entrepreneurs, you are on the right platform. The discussions turn around Technology and its industry. You will come across guests like Carlos Pierre (Badi), Vincent Rosso (BlaBlaCar) or Oscar Pierre (Glovo).

Listen to the podcast: Youtube, Spotify, Apple Podcasts, Ivoox, and Google Podcasts

You can subscribe to their newsletter if you want to receive the podcast’s link every Monday. 

Whether you are at an early stage of your project, an investor or you are just curious, these podcasts for entrepreneurs give you the opportunity to be updated on tech and business news. Also, you get to learn from successful international entrepreneurs, which can definitely be very useful for your business.