Last April I was sent from itnig to Krakow (Poland) to attend one of the best Ruby conferences in Europe: Railsberry. What I later discovered was that just a few days before Railsberry there was another really cool conference, organized by the same people, about mobile development. So there I went!

I’m talking of course about the Mobile Mobile Conf, or #mmconf. In short, #mmconf is a conference for mobile designers and developers to share what they think is going to be the next big thing. After the talks they use the wonderful environment of the conference/Krakow to meet with other people working on the same.

The talks covered topics such as “native vs html5”, multi-platform, the future of mobile, the relation between “mobile” and “web” and marketing of mobile apps. I guess we could sum up the whole message of the 2-day conference with the message from Brad Frost in his talk:

For a future friendly web

One thing that developers (in this case specially mobile developers) have to always keep in mind is:

We don’t know what device will be under the christmas tree two years from now.

Being an advocate of Mobile First, Content First, responsiveness, etc, Brad sums up the 5 features that a future friendly mobile app/web must have as follows:

  • Ubiquity: Same content everywhere. People DO WANT to do the same things on mobile, don’t assume they’re just looking around. Mobile e-commerce growing like crazy is a good proof for this.
  • Flexibility: Give the best possible experience given the constraints of the devise being used. Don’t try to always do everything, but do it the best possible way.
  • Performance: 74% of the people will abandon a site if it takes more than 5 seconds to load. Performance is a feature.
  • Enhancement: Mobile-first, enhance progressively to add extra features or better experience if the bigger display allows it.
  • Future-friendly: Be backwards-compatible to try being forward-compatible.

Slides (from the same talk, but in a different event).

Jordi Romero
Partner at itnig

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W.

WHY YOU SHOULD CONSIDER A COWORKING SPACE FOR YOUR STARTUP

Your home office or a coffee shop won’t be enough!

Yes, we all know the tale about the guy who starts a small company in their garage or basement, has a brilliant idea and becomes the next Steve Jobs. It’s true, most successes have very humble beginnings. It’s also true that not all garage or basements are going to magically get you a successful business. They might work in the very (veeeery) early stages of your startup, but you can’t always meet a client at coffee shops, not to say your basement. 

A great, if not the best, solution is to find a coworking space. Coworking spaces have become very popular all over the world, either for freelancers or entrepreneurs and startups. 

Coworking spaces are not just big rooms with desks and chairs with high-speed wifi. The areas are made to be exciting places to work and improve your productivity.

As a startup, you need to find resources fast and affordably. More importantly, you’ll need motivation. This is why you should consider a coworking space. 

Here are some basic but amazing benefits from coworking spaces:

  1. Community

Joining a coworking means joining a community.  Being surrounded by other entrepreneurs, freelancers and talented independent people is without doubt a one of the best features of a coworking.

Motivation is key when starting a new project and trying to develop your own business. The road will get though and you’ll appreciate other entrepreneurs’ vision and support! Other workers’ feedback can be very useful to improve your service/product before trying to sell it to the world. 

  1. Networking, networking and…networking!

As a startup, you’ll be looking for networking opportunities. Most coworkings host professionals from different kind of industries, which can open up many doors for you and your business. Not all coworking spaces are about networking, some of them prefer to have a quiet individual work environment, so as a startup you have to make sure to choose a coworking with networking opportunities.

At Itnig, for example, we love to share ideas and support other entrepreneurs. Don’t be shy, some of the other coworking tenants can bring great business opportunities, or even become new clients (and friends)! 

  1. Budgetfriendly

As entrepreneurs (or people for that matter) it’s very important to understand the importance of money, more specifically: budget. Tight budgets call for smart spending. Coworkings are usually budget friendly, most of them offer different membership options depending on your startup’s needs and budget.

  1. Amenities 

A coworking provides you with everything needed to be as productive as possible. High speed internet connection, printers, conference rooms and COFFEE. Some coworkings even plan afterwork activities and events to make it all more fun! As a startup, a coworking space is your best chance at having all the basic amenities but also the fun ones, like a ping pong table or a nice chill out terrace. 

  1. Happy clients

As you grow and have more clients, it can get messy if you keep meeting them in coffee shops. Coworking spaces offer office services such as conference rooms. That way your meetings will be more professional and comfortable for everyone. 

Barcelona is a city full of coworkings of every kind! Our Itnig community keeps growing, we now have up to 20 startups such as Andjoy, Classlife, Factorial and Freeverse, all under the same roof. We have afterwork activities and we also plan different kinds of events open to anyone interested in marketing, tech stuff, entrepreneurship and design. Our space is about 2.100m2 with up to 800m2 of conference rooms, events space, ping pong and fun activities. 

There’s also  wifi, endless coffee and talented people. Join us!